This DEAD tee is about contrast. The front keeps things soft and familiar, almost harmless at first glance, while the word itself flips the meaning. It’s meant to feel ironic and uncomfortable without being loud.
The black version includes an exclusive back print — a bold text hit referencing icons, mortality, and how it all eventually fades. The white version stays clean with front print only. Same message, different delivery.
Printed DTG to keep the text sharp and the colors clean.
Details:
100% cotton short sleeve
DTG (direct-to-garment) print
Front print on all versions
Back print on black tee only
One-side print on white tee
Unisex fit
Color Options:
Black (front + back print)
White (front print only)
Fit & Feel:
True to size
Lightweight to midweight cotton
Comfortable for everyday wear
Care:
Wash cold, inside out
No bleach
Tumble dry low or hang dry
Don’t iron directly on the print
